The cable length and quality are very good

It's when I hooked up the extra cables as described above they failed

I have read a lot about HDMI cables and that they are all pretty much the same to a point

Not quite as 'neat-looking', but functional

Original one star rating changed to five

So, it was easily returned (surprisingly charged with a Restocking Fee of $2, even though the item was damaged! - I hope that doesn't mean, it's going to be re-sold??!!)